So today I’ve got in front of me an electric toothbrush from a company called Life In, and when they first reached out to me, I was curious about more than just this product. But their entire lineup of products because I had heard about them on social media You probably have as well. It started with this hairdryer right here, the Swift, which is very similar to some other expensive hair dryers now. I don’t have as much of a need for a hairdryer. However, those that have tested this have seemed to indicate that it is surprisingly powerful for the cost. So what Lifen is aiming to do in a number of different consumer electronics areas is to just bring something a little bit more affordable while still feeling premium. And not just premium in the product experience, but also in the unboxing experience. And the unboxing experience for the toothbrush is one of the most Apple-like unboxing experience that I’ve personally seen in a product that is not an Apple product. That’s also kind of Apple-esque with the way that it’s wrapped in paper. So their hairdryer is utilizing some fairly modern tech, and it’s able to kind of shrink the head of the hairdryer significantly in order to achieve that.
Anyway, that’s not what we’re talking about here today. I just wanted to give a little bit of backstory. Their next product, which is in front of me here, is the toothbrush. So the one in front of me is stainless steel. They’ve also got a white polished plastic look, and then there’s a brushed one as well. I think we have them all over here, so we’ll do a comparison. Essentially, what they added with this toothbrush is a type of oscillation, which I haven’t seen before on other toothbrushes. As you know, if you’ve ever used an electric toothbrush, you’ve got one that kind of spins, and you’ve got another one that vibrates in the case of this device here. You have it, actually, in a brushing motion. You can kind of notice that the brush head is moving up and down. So the other thing I should mention really quick is that everything is kind of sealed off, so you can rinse the entire brush without a lot of concern about water going into different crevices and things like that. There just aren’t that many. It’s kind of like a sealed-off unit. So before we get into the main portion of the unboxing, you actually get an Apple-like exterior box as well. So these are the two slightly more premium ones, I guess, based on the materials that are in use. Actually, the one that I’ve been using at home is the plastic model, which also feels pretty premium. It’s got that kind of glossy white color to it. Let’s go ahead and start with the brush, and then we’ll move over to the stainless steel, and we’ll talk about some of the different heads you can install here. Now this is almost exactly like an Apple product here, with these pull tabs and even the green color on the arrows. another green pull tab, satisfying, quite satisfying. The only thing that’s exposed is at the very top, just where you attach your brush head.
Otherwise, this touch-sensitive button is recessed, but it is not a cutout, so it’s completely sealed. And the same thing goes around the whole body of the unit. The only thing you’re going to see on the bottom are the three contact points for the magnetic charging. It’s actually MagSafe; it will remind you almost exactly of a MagSafe charger, including the braided cable. obviously some manufacturers include like an external charge base and there are some benefits to that it’s always got a place to go however they do tend to get a little bit dirty every time you place your toothbrush back on it’s one more thing you gotta kind of watch out for it from a hygiene perspective and then also for travel this is about as slim as you’re going to be able to get they’ve taken a different approach they’ve gone for portability and obviously magnets which I’m typically a fan of magnets and the other thing is you don’t actually charge it that so I’ve been using it for maybe like a month. I think I’ve charged it once, maybe twice. Otherwise, we’ve got a little bit of paperwork. And then, lastly, we have some brush heads to get us started. One of them is blue, and the other is the other is white and purple. U is the ultra-whitening brush head, the super-clean brush head, and then also gum care. So there are three different options. Obviously, you can pick your favorites and, I guess, order more of those, or you can keep a variety pack. It looks like you can actually buy the kit as a three-pack. Hmm, now that was satisfying. So this is the way that the brush heads are going to be packed when you purchase three packs. Okay, so let’s go ahead now and compare the stainless model to the brushed model. And you guys can let me know which one you have a preference for for the for the unboxing experience once again. The funny thing is, I don’t think that this company is bothered by the Apple comparisons. I think that’s exactly like they’re fully aware that that’s what they’re going for, and it’s the type of experience they want you to have with a toothbrush, which is not an experience I expected, nor do I expect Apple to ever make a toothbrush.
So this might be as close as you get, but this is the most premium of the bunch. They actually do have slightly different price points, with the stainless steel being the most expensive of the bunch, the brushed model in the middle, and the plastic model at entry points 89, 99, and 129. It does feel premium in your hand, like it’s cold to the touch, like you would expect from a stainless material, and it’s grippy—a little more grippy than the brushed. But again, it’s a preference. Maybe you want something that’s really shiny and flashy, or maybe you want something a little bit more subdued. You have those options. Otherwise, the unboxing experience is the same. You have the same magnetic charge cable, as well as your USB-C to A adapter and the same three brush heads. And the performance is going to be the same too. Best bang for your buck, you just get the plastic one. But if you want the most premium model, you can go for stainless steel. Historically, electric toothbrushes have moved in a handful of different ways. Obviously, there’s the rotational, which you’ve seen. I don’t know if that was the original, but you’ve definitely seen it. It just spins in a circle. And then you’ve also got a kind of ultrasonic vibration. This one does vibrate too, but then it’s also got this kind of brush stroke-looking movement, which is unique for the space. So if I turn this on, Essentially, this is mimicking a typical brush stroke—a kind of up-and-down brush stroke. That’s what you’re getting there. This 60-degree oscillation range is apparently three times wider than some other competing brands that make similar movements. With this amount of movement, you can easily see that brushstroke-like pattern.
It’s also got something called airplane mode in it. So if you do travel with it and you don’t want to turn it on by accident in your bag, you can actually trigger airplane mode. The airplane icon there will illuminate, and it won’t be able to be turned on unless you want it to, in which case you will push and hold the power switch in order to overcome the airplane mode successfully. Okay, so we are currently connected to the toothbrush because, of course, your 2024 toothbrush should also have an app, and within the app is where you will find the opportunity to calibrate your toothbrush, update the firmware, and check out the different I can dial in my vibration strength all the way from level one. It was at a three by default all the way up to a level ten, and I can take my oscillation range, so that’s the amount that it creates that swipe motion, and I can go there from one all the way up to ten. And then my oscillation speed, which can go all the way up to ten as well. So that’s currently going to be in my one setting. Let’s see if it takes place right away. Oh yeah, that unit goes if I switch to mode two. It chills out a little bit. Flight mode can be triggered from the app or just from the device. It makes a little beep. You don’t want to get to your destination, and then your toothbrush is dead because it’s just been running in the bag or somebody thinks it’s some kind of dangerous item. That’s a smart feature.
I can even turn on the toothbrush from the app. I’m not sure how often I would need to do that, but I can. I like that I can check the battery. Even though you can check the battery here as well, there is a battery indicator that will change colors depending on how much battery life you have remaining. So, as mentioned, I’ve been using this toothbrush now for, I think, at least a month. I find the experience to be quite enjoyable. What I’m looking for is a little bit of strength in there. I like to feel like I just brushed my teeth. I’m not one of these people who typically selects the ultra-soft. I wanna get in there. I wanna get in there. That’s what I’ve been able to do with this toothbrush, and really, I haven’t found myself wishing that I could have my old toothbrush back. Unfortunately, for some reason, Will gave me the plastic model, and now I want one of these metal ones. Cool to the touch. But the biggest difference, I think, for me at least, is just the amount of movement per rotation. Because it really means that you move around in your mouth a lot less, so you’re kind of just directing the toothbrush to a variety of locations, and it’s getting a real scrub going. To be fair, I haven’t really messed around with the app too much. I haven’t felt the need to. I do like the airplane mode and the ability to travel with the super-easy cable. And then the other best part is just from the hygiene perspective. It’s the other huge drawback of electric toothbrushes when people don’t keep them clean. With this being IP7, the entire unit can withstand being submerged in water for up to one meter.
So just dunk it, rinse it, and clean it. This is the only portion separate from the main body, just up there. And you can easily wipe that down, and then you’re done. Another thing I should mention is the weight of these devices. So they do get slightly heavier as you get up to the more premium models. The stainless steel model is 163 grams, the aluminum alloy is 151 grams, and the ABS, the sort of polished plastic, is 135 grams. So there you have it—a brand new toothbrush from a new tech company—a new-ish tech company. That’s why I asked them to send over their hair dryer as well, because they’re making some moves in this space, personal hygiene, and consumer electronics. And I was curious about the fit and finish, and it looks like, at least based on my exposure, that it’s for real. Like, this stuff feels solid—the unboxing experience you saw for yourself and the fact that I’ve been using it for about a month. Now, a month is not a year, so take that for what it is. These are some pretty nice, put-together toothbrushes that I think you will be interested in. We have the stainless steel, the aluminum alloy, and we’ve also got the ABS plastic. Let me know in the comments which one you would pick. Obviously, you get a discount if you go for the ABS, and you pay a little bit more if you want the premium in the stainless steel.
